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5 Reasons Why Aqueous Coating Should be Your New Packaging Standard
Nowadays, every brand wants to make their products stand out with decent and attractive packaging. For high-quality and long-lasting prints, coating is important in making your product packaging stylish.
Aqueous coating is gaining popularity and you may see aqueous coating on various types of custom printed boxes. It works amazingly to give the packaging a glowing and shiny look to attract customers’ attention on shelves. This blog is all about aqueous coating in a detailed way.
What do you mean by Aqueous Coating?
Aqueous coating can be used during the printing process on printed objects in the form of water-based varnish. This varnishing protects your product packaging from any scratches, marks, and sticky fingerprints to give a vibrant look. Also, it enhances the overall shelf appeal and attracts more customers.
Here are the 5 main reasons why you should use aqueous coating for your brand’s packaging.
1. Durability:
With time, packaging exterior or printed materials easily deteriorate from exposure to light, moisture, and other environmental impacts. Aqueous coating acts as a protective layer to enhance the overall durability and resilience of packaging. Also, coatings prolong the printed design lifespan, preserving the vibrancy and aesthetic appeal of the packaging.
2. Versatility:
Aqueous coating is versatile enough to accommodate various types of product packaging needs. Whether you want to coat on specific areas or full coverage, aqueous coating can be easily applied to different design elements. You can use this coating on different types of materials, printing methods, and finishes to come up with a hassle-free experience.
3. Dries Quickly:
In aqueous coating, water acts as a main solvent which evaporates quickly as compared to other organic solvents. As water evaporates, pigments and resin binders in the coating consolidate quickly, forming a solid film. The coating that dries quickly not only saves your time but also helps you finish your packaging project quickly with enhanced productivity.
4. Visual Impact:
Visual impact plays an important role in today’s competitive marketplace. It not only helps you make your products stand out but also fosters a brand image. To create a stunning visual impact that grabs customers’ attention swiftly, coating with finishes plays an important role. When you come up with a glossy or matte finish on an aqueous coating, you can’t imagine how attractive your packaging looks alike.
5. Better Protection:
Everyone wants to preserve their product packaging from scuff, damage, and fingerprints so it won’t get damaged with time. Packaging faces numerous challenges due to extreme weather conditions and other potential damage issues. Whether you want to ship your product packaging on long journeys or want to protect it from fingerprints, scuffs, and scratches, aqueous coating won’t disappoint you. Also, it preserves the overall packaging integrity and aesthetics.
In Summary!
Aqueous coating is more than just a finishing touch; it’s a protective layer that protects your custom printed boxes from any damage. By combining environmental responsibility, cost-effectiveness, and aesthetic appeal, the aqueous coating offers a winning solution for modern packaging.
If you want to give your product packaging an attractive and stylish look, get a quote today from Emenac Packaging UK as we have a team of professional packaging experts that will turn your packaging dreams into reality.
