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6 Books Every Small Business Owner Should Read (To Gain Valuable Packaging Insights)
We are living in a digital era but it doesn’t mean books are getting outdated. As a small business owner, you could get valuable insights about your business by reading the books.
Books not only help you get valuable insights but also you can easily try to navigate the world of business startups, pricing, custom packaging designs, and history.
In this blog post, we are going to share with you 6 packaging books you should read as a small business owner. Let’s get started!
1. For Sale:
In packaging, design trends are changing day by day. For Sale is one of the best packaging books with more than 200 innovative solutions in packaging design. In this book, you can get insights into different innovative packaging designs from the top 50 firms.
15 firms’ work samples are showcased in this book and detailed interview to gain their best recommendations and advice. Profiles include some of the famous packaging designers like Wink, Sub Pop, Starbucks, Art Chantry & Fossil, etc.
2. The Package Design Book:
To get creative packaging design ideas and inspiration, this packaging book is worth reading. It is highly recommended for marketing and design professionals. From this book, you can get an idea of the following things:
- Discover trendy, latest, and award-winning packaging designs.
- Get an idea about packaging on consumer perception.
- Explore the latest design trends that are going on in the packaging industry.
- Find the creative and innovative process behind the packaging.
- Appreciate packaging art and functionality.
3. Best Practices for Graphic Designers:
To understand creative design ideas about packaging, this book by Grip guides you through the entire packaging design procedure. From strategy, concept development, and selecting suitable materials to considering the competition, this book has got you covered.
Besides packaging designs, Best Practices for Graphic Designers: Packaging comes with various packaging case studies and examples which include authentic and latest information on client and vendor relationships.
4. Structural Packaging:
No matter if you are an intermediate or beginner reader, you can read this book easily. From paper craft enthusiasts to designers and packaging professionals, Structural Packaging is a highly recommended book. Through this book, you can understand packaging construction principles.
Other than principles of packaging construction, you could get an idea about:
- 3D packaging forms.
- Unique & stylish packaging designs.
- Get technical packaging design knowledge.
5. Green Your Work:
Green Your Work by Kim Carlson gives you valuable sustainable packaging insights. Today many businesses are adopting sustainable practices in their packaging designs and if you are one of them, you should read this book once in your life.
This book shows business owners’ practical steps to make their business and packaging designs eco-friendly while staying efficient & profitable. Don’t forget to read this book as a small business owner.
6. Food Packaging Science & Technology:
If you own a small food business or owner of a restaurant business, must read it once. This book covers basic principles and the latest advancement methods for custom food packaging. Also, this book emphasises the importance of using scientific principles to create quality products and effective designs.
For example, if you face any problems in food packaging designs to make it stand out and worth appealing, this book comes with important knowledge and tools to tackle modern food packaging problems.
Final Words!
Custom packaging is more than just a box; it’s a crucial part of your brand identity and customer experience. By investing in creative and stylish packaging by following the latest packaging industry trends, you can turn a simple purchase into a memorable unboxing experience that strengthens your brand loyalty. So, must read these recommended books and get inspired to design packaging that makes your small business thrive and resonates with your target market.
