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8 Free and Almost-Free Tools to Help Your Small Business Thrive
Small business owners normally face financial and managerial challenges especially when there are limited time & resources. Running a small business can be tough and finding the right tools for the right price can be a challenge.
Small businesses need to be supported especially during economic and financial crises. To help small businesses thrive in the competition, we are going to share with you 8 tools that are almost free.
Not only will these tools help you save your business expenses but also let you manage your operations efficiently. Keep reading!
1. Canva:
Canva provides various graphic design templates, posts, and wallpapers. You can design anything from this useful tool within a few minutes. For example, you are a small business owner and want packaging designs for flyers, infographics, and posters.
It’s difficult to hire a professional graphic designer on a tight budget as you have to pay him/ her a salary that could be costly for you. You can make your packaging designs from Canva that’s almost free.
2. Buffer:
Nowadays, social media has become a powerful marketing tool that helps various businesses advertise their products/ services on social media platforms. Buffer is one of the useful tools that help you manage your business’s social media platforms effectively.
It not only helps you manage and schedule your posts on social media in fact help you navigate comments and engage with your audience. For social media marketing, buffer is one of the best options.
3. WordPress:
Without a website, you cannot easily navigate your online presence, especially organic traffic. WordPress is one of the best tools to build your website, manage your online presence, and see traffic insights that come onto your website.
With this tool, you can publish blogs, and website content and create website landing pages. WordPress is totally free but you have to buy domain name and hosting of your website.
4. Ecwid:
The digital number of buyers is increasing day by day. According to Statista.com, there were about 2.1 million digital buyers in 2021 and it’s a huge number. There are various online store platforms that are quite expensive to operate.
Ecwid online store platform helps you sell your products online. On this platform, you can also run social media advertising campaigns. Some other interesting features of this platform are a quick site builder, a responsive shopping cart, and others.
5. Zapier:
When you have to do the same task over and over again manually, it not only becomes tiring but also wastes your time. Zapier is one of the effective tools that helps you do your repetitive tasks again & again.
For example, you want to run a successful ad campaign to get more than 500 leads daily. It would be quite a hectic and tiring task to add all these leads one by one to the email list, so, Zapier will help you in this regard.
6. Trello:
With Trello, you can assign, manage, and collaborate on business tasks with other team members. This tool is quite better than assigning and managing business tasks manually.
It’s totally free, simple, and easy-to-use software where you can visually represent your tasks and manage them with other team members. Trello not only fix miscommunication errors but also ensures everyone is on the same page.
7. Mailchimp:
You can retarget your target audience and customers with email marketing, Mailchimp is one of the best email marketing tools through you can automate and manage your business emails.
The Mailchimp’s free version allows you to send up to 12,000 emails to 2,000 subscribers. Some of the best features of this email marketing tool are:
- Beautiful templates,
- Analytics (advanced),
- Easy personalisation,
- Built-in photo editing.
For example, if you want to organise, automate and manage your customer emails promptly, go for this tool.
8. Dropbox:
On Dropbox, you can store and share photos, videos, and other documents to keep your business documents organised in one place. Without the need for any flash drive, you can easily access your business information when you want.
This tool lets you collaborate with other team members by sharing business important documents and files. It is one of the best tools for hybrid and remote teams. Team members also add comments to any file which saves overall time.
Final Words!
Running a small business doesn’t have to mean a hefty price tag on essential tools. By using these free tools, you can manage projects, connect with customers, and boost your brand presence – all without spending too much budget. Remember, a little creativity and resourcefulness can go a long way. So, explore these tools one by one and watch how your small business achieve success in the competitive marketplace.
