In the competitive marketplace, packaging plays an important role and you should have to create a consistent brand identity and unforgettable unboxing experience.
Foil stamping is the latest and most creative design technique that usually applies a thin layer of metallic and coloured foil on different types of packaging materials.
Using foil stamping on custom gift box packaging is a great way to catch customer’s attention and boost brand sales to a greater extent. In this blog post, we are going to guide you on how you can make your custom-printed gift box look luxurious and attractive with foil stamping.
Gift box packaging should be unique, attractive, and attention-grabbing to catch customer’s attention. You can go for classic gold and gold and silver colours to make your gift box packaging luxurious and stunning.
You can use colours based on your brand aesthetics as rose gold, copper, red and blue colours make a bold statement and captivate customers’ attention at first sight. Also, use attractive finishing as matte finishing gives your packaging an elegant look, and glossy adds a glamourous touch.
For foil stamping, you need to design gift box packaging accordingly so you don’t come up with any finishing or printing issues hereafter. If you want your packaging to give a shiny look, you need to keep your packaging simple and clear. Use negative space on a custom printed box and choose contrasting and eye-catching colours for the background so foil stamping becomes a focal point in your packaging.
Sometimes the less is more and can give your packaging an appealing look. When designing gift box packaging with foil stamping, consider don’t overload your packaging with foil as too much foil on the packaging overwhelms the eye and detracts from the luxurious touch. You can use foil stamping on some of the packaging elements that you want to highlight on gift box packaging like brand logo, brand name, and tagline.
If you want to give your gift box packaging an extra touch of luxury and exude, you can consider using various other techniques with foil stamping. Try exploring combining foil stamping with embossing and debossing.
Also, you can use textured paper to give your customers a multi-sensory experience and earn a competitive advantage. The combination of using different textures and techniques with foil stamping will surely give your packaging a brand-new look.
Attention to detail is essential when it comes to foil stamping. In packaging, precision is important because small imperfections in packaging not only detract from the overall aesthetic appeal but also your packaging look dull.
Before finalizing your packaging design with foil stamping, ensure that all packaging elements are properly aligned and check whether perfectly match with foil stamping or not. Pay closer attention to fine lines and details to ensure whether foil stamping suits your packaging or not.
Packaging plays an immersive role in branding and making your products stand out. Gift box packaging usually comes with unique aesthetics, quality finishes, and vibrant colours.
With foil stamping, you not only give custom-printed gift box packaging an appealing touch but also boost your brand sales by catching the customer’s attention at first sight. With the above-mentioned tips, you can make your gift box packaging luxurious and stunning. From choosing the right materials to focusing on attention & detail, each aspect contributes to overall luxury and packaging aesthetics.
